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And yet the information that Dec. 8, 1980, night was almost not aired because broadcasters were divided about whether to tell viewers during a football game (as John Smith, the NFL's only Englishman and a Beatles fan, was attempting a field goal for the New England Patriots late in the game). ESPN's "Outside the Lines" has an audio clip of a brief in-game, off-camera conversation among Cosell, Gifford and ABC producers about just what they should do.
Cosell, who was not someone who suffered the opinions of former jocks gladly, differed with Gifford, who argued that Cosell had to broadcast the news. Gifford prevailed, saying: "If we know it, we've gotta do it. This is gonna shake up the whole world."